Update: 24.05.2022
Last week: 19 week 2022 (09.05.2022 - 15.05.2022)
Last full month: Apr 2022
| Time period | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| APILAC | |||||||||
| WoW | 3 150 | 51.7% | 62.4% | 5.7 | 1 584 078 | 61.0% | 87.0% | 4 | 37.8% |
| MoM | 8 817 | -34.6% | 53.5% | -4.3 | 4 250 643 | -36.0% | 81.2% | -3 | -29.4% |
| YTD | 49 160 | 3.4% | 55.4% | -3.8 | 23 097 726 | 33.6% | 82.6% | 1 | 10.5% |
| MAT | 119 232 | -16.6% | 54.2% | -7.1 | 51 420 934 | 11.1% | 80.8% | -0.6 | -5.6% |
| KAPSIKAM | |||||||||
| WoW | 21 389 | 10.7% | 2.8% | 0.2 | 9 058 453 | 8.1% | 3.1% | 0.1 | 4.1% |
| MoM | 169 728 | -20.9% | 2.7% | 0.2 | 74 220 018 | -20.8% | 2.9% | 0.4 | -27.1% |
| YTD | 420 406 | -1.2% | 2.7% | 0 | 178 330 627 | 0.2% | 2.9% | -0.4 | 0.2% |
| MAT | 1 060 095 | -13.5% | 2.6% | -0.2 | 439 344 945 | -8.0% | 2.9% | -0.4 | -7.7% |
| MILDRONATE | |||||||||
| WoW | 80 923 | 0.3% | 22.8% | 0.9 | 52 593 616 | -3.1% | 24.1% | 0.6 | -3.6% |
| MoM | 399 925 | -40.3% | 22.9% | 0.4 | 269 107 725 | -36.4% | 24.2% | 1.1 | -41.2% |
| YTD | 2 162 954 | 23.2% | 16.8% | 1.8 | 1 217 338 614 | 65.2% | 18.0% | 3.9 | 9.6% |
| MAT | 5 203 241 | 14.8% | 17.1% | 2.1 | 2 414 046 920 | 32.3% | 16.3% | 2.6 | 0.6% |
| SULFARGIN | |||||||||
| WoW | 3 580 | 19.8% | 1.1% | 0.2 | 1 820 630 | 16.4% | 1.5% | 0.2 | 2.7% |
| MoM | 11 103 | -27.8% | 0.8% | 0.1 | 5 749 879 | -26.5% | 1.1% | 0.2 | -35.6% |
| YTD | 60 423 | 5.6% | 0.9% | 0.1 | 30 231 909 | 12.3% | 1.1% | 0.1 | -3.9% |
| MAT | 167 363 | -13.3% | 0.9% | -0.1 | 83 066 238 | -2.6% | 1.2% | 0 | -7.3% |
| VIPROSAL | |||||||||
| WoW | 24 076 | 8.7% | 3.0% | 0.1 | 9 883 181 | 5.2% | 3.2% | 0 | 4.4% |
| MoM | 97 455 | -35.9% | 2.9% | -0.4 | 41 743 859 | -36.5% | 3.1% | -0.2 | -27.2% |
| YTD | 535 987 | 27.6% | 3.2% | 0.7 | 221 675 786 | 38.4% | 3.4% | 0.6 | 0.8% |
| MAT | 1 359 346 | 3.3% | 3.2% | 0.3 | 532 786 722 | 10.6% | 3.4% | 0.2 | -7.5% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| APILAC | 49 160 | 3.4% | 55.4% | -3.8 | 23 097 726 | 33.6% | 82.6% | 1 | 10.5% |
| KAPSIKAM | 420 406 | -1.2% | 2.7% | 0 | 178 330 627 | 0.2% | 2.9% | -0.4 | 0.2% |
| MILDRONATE | 2 162 954 | 23.2% | 16.8% | 1.8 | 1 217 338 614 | 65.2% | 18.0% | 3.9 | 9.6% |
| SULFARGIN | 60 423 | 5.6% | 0.9% | 0.1 | 30 231 909 | 12.3% | 1.1% | 0.1 | -3.9% |
| VIPROSAL | 535 987 | 27.6% | 3.2% | 0.7 | 221 675 786 | 38.4% | 3.4% | 0.6 | 0.8% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| APILAC | 119 232 | -16.6% | 54.2% | -7.1 | 51 420 934 | 11.1% | 80.8% | -0.6 | -5.6% |
| KAPSIKAM | 1 060 095 | -13.5% | 2.6% | -0.2 | 439 344 945 | -8.0% | 2.9% | -0.4 | -7.7% |
| MILDRONATE | 5 203 241 | 14.8% | 17.1% | 2.1 | 2 414 046 920 | 32.3% | 16.3% | 2.6 | 0.6% |
| SULFARGIN | 167 363 | -13.3% | 0.9% | -0.1 | 83 066 238 | -2.6% | 1.2% | 0 | -7.3% |
| VIPROSAL | 1 359 346 | 3.3% | 3.2% | 0.3 | 532 786 722 | 10.6% | 3.4% | 0.2 | -7.5% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| APILAC | 3 150 | 51.7% | 62.4% | 5.7 | 1 584 078 | 61.0% | 87.0% | 4 | 37.8% |
| KAPSIKAM | 21 389 | 10.7% | 2.8% | 0.2 | 9 058 453 | 8.1% | 3.1% | 0.1 | 4.1% |
| MILDRONATE | 80 923 | 0.3% | 22.8% | 0.9 | 52 593 616 | -3.1% | 24.1% | 0.6 | -3.6% |
| SULFARGIN | 3 580 | 19.8% | 1.1% | 0.2 | 1 820 630 | 16.4% | 1.5% | 0.2 | 2.7% |
| VIPROSAL | 24 076 | 8.7% | 3.0% | 0.1 | 9 883 181 | 5.2% | 3.2% | 0 | 4.4% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| APILAC | 8 817 | -34.6% | 53.5% | -4.3 | 4 250 643 | -36.0% | 81.2% | -3 | -29.4% |
| KAPSIKAM | 169 728 | -20.9% | 2.7% | 0.2 | 74 220 018 | -20.8% | 2.9% | 0.4 | -27.1% |
| MILDRONATE | 399 925 | -40.3% | 22.9% | 0.4 | 269 107 725 | -36.4% | 24.2% | 1.1 | -41.2% |
| SULFARGIN | 11 103 | -27.8% | 0.8% | 0.1 | 5 749 879 | -26.5% | 1.1% | 0.2 | -35.6% |
| VIPROSAL | 97 455 | -35.9% | 2.9% | -0.4 | 41 743 859 | -36.5% | 3.1% | -0.2 | -27.2% |
Abbreviations
WoW - Week Over Week Change = Sales of the last week / Sales of the previous week - 1
MoM - Month Over Month Change = Sales of the last full month / Sales of the previous full month - 1
YTD - Year to Date - a period of time beginning the first day of the current calendar year up to the current date
MAT - Moving Annual Total - a period, being any 12 month period ending on the last week
MS - Market Share
Data Sources:
DSM: Sales
Palomars: TRPs
MI: Fact Digital Costs
MI Estimated Costs: TV costs